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Singles 'experience seven dating disasters'Posted on: June 12, 2013 16:06:12
UK singles can expect to go out on 13 first dates, eat 11 romantic dinners and endure seven dating disasters before finally meeting the man or woman of their dreams.
This is according to a new study from cashback website Quidco, which revealed the average Briton will spend £11,000 on getting to know their potential new partner before they finally exchange vows with their long-term love.
Researchers found that the first year of any relationship is usually the most expensive due to the desire to go out on regular romantic trips and purchasing gifts to impress their love interest - drumming up a total cost of around £3,629.
Following this, people in a relationship tend to spend approximately £1,000 less during the second year, as they do not feel the need to woo their other half quite as much at this point.
The cost of dating also rises again after couples get engaged, as partners take time to get out and about before they walk down the aisle.
Interestingly, analysts found that unlucky singles will endure seven dating disasters before they actually get to this point - with some even relying on a friend to call or text them with a fake emergency that will give them the opportunity to escape.
Commenting on the figures, Andy Oldham - managing director at Quidco - suggested that Britons are willing to put in that extra bit of effort to impress their romantic interest when heading out on a first date.
He added: "When you add up the amount you will spend before you finally marry ‘the one’, the cost can be staggering, so it is no wonder splitting the cost of courtship is becoming more common.
”And it seems the money we spend isn’t just on the date itself. Many use it as an opportunity to treat themselves to a new outfit, beauty treatment or haircut, not to mention the gift purchased to really impress their potential partner."
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