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Men 'becoming more high maintenance'Posted on: May 22, 2013 14:56:01
The rise of the metrosexual has resulted in a surge of high-maintenance men in 21st century couples, with many taking more pride in their appearance than their other half.
According to research carried out by cashback website Quidco, an increasing number of women claim their boyfriend has become more concerned with the way he looks in recent years, while others sulk when they can't get their own way.
The findings have challenged the common stereotype that ladies are the most difficult to deal with in a relationship, as some women would argue the true reality is quite the opposite.
Participants in the study claimed their partners are now more likely to demand instant replies to text messages and often spend longer to get ready than they do.
On top of this, males now take more time in the bathroom than their partner, refuse to leave the house unless their hair is perfect and demand to be told "I love you" several times every day.
Half of all women said their boyfriend or husband is high maintenance, while 19 per cent admit their current partner can be difficult to manage.
In the list of the most common traits for demanding boyfriends, having a strop whenever they do not get their own way was the most common, while the need for an immediate text message reply came next.
Others claimed their partner is always late and some believe their beau takes too long to get ready to leave the house.
Commenting on the findings, Andy Oldham - managing director of Quidco - said: "The rise of the metrosexual has led to men taking more pride in their appearance and enjoying the finer things in life more than they ever have before.
”So it looks like the days of men not caring about their looks, what or where they eat, or how much their partner says ‘I love you’ are in the past."
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